Beating the cold snap: £2 million investment secures affordable warmth for over 200 homes

21 December 2010

An investment of £1,092,000 from the Homes and Communities Agency (HCA) has helped to deliver 208 affordable rural homes for communities in the East of England.

The homes, developed and managed by Hastoe Housing Association, also received an equal investment (of £1,092,000) from the Low Carbon Building Programme 2 (LCBP2) to provide all of the homes with eco-friendly Ground Source Heat Pumps (GSHPs) to provide heating and hot water.

Hastoe is the largest procurer of the product from the UK’s largest supplier, Ice Energy who train residents get the best use from the technology, when they move into their new home.

Sue Chalkley, Chief Executive, Hastoe said: “Hastoe is committed to leading environmental sustainability. This investment has given 208 families a means of achieving affordable warmth, particularly during these cold winter months. Compared to traditional means of heating, they expect to save around 60% on their fuel bills.”

Naisha Polaine, head of area at the HCA, said: “I’m pleased that our investment has enabled partners to create new, affordable and rural homes for communities across the East of England. The new residents will already be feeling the benefit, but not the cost, of the eco-friendly design during this cold weather.”

Case Study Norfolk: GSHPs at Jarvie Close, Sedgeford Photo of Jarvie Close, Sedgeford, Norfolk
One of the projects funded is Jarvie Close, Sedgeford where ten award winning homes have been provided on a rural exception site, reserved as a priority for local people.

The homes are a success as a result of the partnership with the HCA, Sedgeford Parish Council and Kings Lynn and West Norfolk Borough Council.

The project incorporates GSHPs, high standards of insulation and modern timber frame construction. Underfloor heating is the most efficient means of transferring the heat energy, collected from the ground, to the home and the 185 litre hot water tanks are located within kitchen cupboards, with super quiet operation.

Mel Stephan, Senior Development Officer commented: “We are using heat pumps as standard in our East Anglia developments as they provide comfortable and cost effective heating and hot water for our residents in rural areas. The homes are set to a constant temperature set to the residents’ preference so you don’t have to turn the heating down during cold months to save money.”

“We have had glowing reports back from the residents at Jarvie Close which is a real delight after all the hard work involved in bringing forward rural local needs housing schemes.”

Residents Mr & Mrs Rayner, shared owners at Jarvie Close added:
“The house looks good, suits our needs and has improved our heat; the amount of natural light is fantastic. It’s been lovely and warm and the eco-heating system has been easy to understand and use. We are very happy and look forward to being here long into our retirement.”

Case Study Norfolk: Retro-fitting for the future
It’s not just in new homes that this technology can offer benefits for the sector. Hastoe has recently completed its first retro-fit project with GSHPs at an existing development of eight homes in Hockwold, Norfolk.

Gaymer Memorial Cottages, Attleborough, NorfolkAnne McLoughlin, Operations Director said: “This is just one of the ways we are rolling out innovations in technology to our existing homes. In the New Year, a different and important retrofit project at Gaymer Memorial Cottages, Attleborough, Norfolk will complete.”

“A 1940’s cottage will help trial low carbon technologies and is one of 87 projects who received funding from a competition run by the Government’s Technology and Strategy Board.”
Mrs Lawrence checks over the plans for the retrofit
Mrs Lawrence, the future resident of the Gaymer Memorial Cottage has been involved throughout the project and added:

“I am enjoying learning about how the green features will improve the quality of my future home. I saw the cottages being built in the 1940s and never imagined that they would be part of a project like this.”
More about the Gaymer Memorial Cottage retrofit project can be found at


For further information about Hastoe please contact Rebecca Beaumont, Communications and PR Executive on 020 8973 0437 or email on

Notes to Editor
Housing represents 27% of the UK’s total carbon emissions and the Government has set a target for an 80% reduction in these emissions by 2050.

Information about how a GSHP works can be found at

In 2010, Jarvie Close, Sedgeford won the East of England Local Authority Building Awards for Best Affordable Housing Development. At the Kings Lynn Mayor’s Awards, it received Best New Build and joint Overall Winner at the annual awards. It was also one of 55 projects to receive the Building for Life Silver Award.

Ice Energy at

The Homes and Communities Agency (HCA) is the single, national housing and regeneration delivery agency for England. Our vision is to create opportunity for people to live in homes they can afford in places they want to live, by enabling local authorities and communities to deliver the ambition they have for their own areas. For more information visit
Shift Silver 2018 Investors in People Positive About Disabled People Passiv Haus Trust